Just a few things to think about as we bring this year to a close and look forward to new opportunities to build relationships with our prospects that turn them into buyers.
For the 12 days of Christmas my prospects gave to me...
12 emails deleted
11 unheard voice mails
10 abandoned web pages
9 ignored download forms
8 bounces on landing pages
7 bogus emails
6 half-read blog posts
5 GOLDEN COMMENTS!!!
4 inquiries
3 opt ins
2 newsletter sign ups
and one really sales-ready lead
Notice the shift? In 2010, B2B marketers who really listen to and get to know their prospects will reap huge rewards from their eMarketing strategies.
Let's make 2010 the Year of Customer Focus.











Thanks for the good laugh! I love it.
Posted by: Jill Konrath | December 22, 2009 at 07:39 AM
The 12 Days of eMarketing Christmas is really good fun. I have sites serving the american singles dating market and I can relate to all 12 days. Thanks.
Posted by: Tom | December 26, 2009 at 02:14 PM
Cute! My daughter was practicing "12 Days" for weeks before Christmas for her school Christmas show.
Posted by: tgotch64 | December 28, 2009 at 06:14 PM
ha! I like it!
Every year should be the year of customer focus ;)
Posted by: Modern Zen | December 29, 2009 at 09:40 AM
Haha. Very good. Now if we could eliminate a couple of those days out of there, my life would be much easier :P
Posted by: Jacob | January 01, 2010 at 05:20 PM
Great post. i like how you related Internet
Marketing with the Christmas holiday
Posted by: Numis Network | January 11, 2010 at 12:13 PM
#5 on the list rocks
Posted by: 30 Day Shred | January 29, 2010 at 03:01 PM
Haha unhread voicemails. That's a great one.
Posted by: Daniel | April 10, 2010 at 08:44 PM
Enjoyed the 12 Days of eMarketing Christmas. It's that time of year. Continue the good work.
Posted by: does P90X work | November 22, 2010 at 05:43 PM